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August 28, 2008 Legalizing the Hype By Sergei Balashov Russia Profile |
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The Apple iPhone gained popularity in Russia long before any talk of its official launch in the country. A deal has now been announced between Apple and Russia’s three major mobile operators, VimpelCom, MTS and Megafon, to officially introduce the gadget. Until now, the phone has been extensively sold under the counter, inspiring confidence that it would indeed be successful on one of the world’s hottest cell phone markets. However, Apple’s high sales expectations are not likely to be met.
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